Jaana Woiceshyn

Jaana Woiceshyn teaches business ethics and competitive strategy at the Haskayne School of Business, University of Calgary, Canada. She has lectured and conducted seminars on business ethics to undergraduate, MBA and Executive MBA students, and to various corporate audiences for over 20 years both in Canada and abroad. Before earning her Ph.D. from the Wharton School of Business, University of Pennsylvania, she helped turn around a small business in Finland and worked for a consulting firm in Canada. Jaana’s research on technological change and innovation, value creation by business, executive decision-making, and business ethics has been published in various academic and professional journals and books. “How to Be Profitable and Moral” is her first solo-authored book. Visit her website at profitableandmoral.com.
“Sustainable” Finance

“Sustainable” Finance

Sustainable finance as imposed through government regulation harms human flourishing by violating the investors’ freedom to choose.

How To Be Profitable and Moral In 2020

How To Be Profitable and Moral In 2020

Self-interest rests on what human flourishing requires: adhering to reality in one’s thinking and action by the means of observation and logic

Christmas is About Enjoying Values Not Sacrificing Them

Christmas is About Enjoying Values Not Sacrificing Them

Those who feel guilt over material wealth and blame business for commercializing Christmas through ‘greedy’ profit seeking should pause and ask: “What is the standard of value by which we condemn material wealth and business?”

Anti-Capitalist Green Reich Against Black Friday

Anti-Capitalist Green Reich Against Black Friday

Green totalitarianism is a real threat, and companies that appease and are willing to follow down that path—like the German companies who collaborated with the Nazis—are contributors to it.

Capitalism Benefits Everyone

Capitalism Benefits Everyone

Capitalism is not a system advantaging the wealthy. It is a system of competition, innovation, and wealth creation which leads to win-win outcomes and flourishing for all.

We Should Want More Billionaires Not Less

We Should Want More Billionaires Not Less

Economic prosperity is not achieved by taxing the “rich”—such as the plans to wipe out billionaires—and giving some of their wealth to those who have been less productive and therefore have less wealth.

The Virtue of Production

The Virtue of Production

Business, the activity of producing and trading goods and services, demands a great deal of moral virtue, and businesspeople are not lowly materialists but moral creators.

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